Lunar New Year 2023 - Year of the Rabbit
You’re invited to the Year of the Rabbit celebration! Guests enjoyed live festive performances, amazing shopping deals, and themed décor in honor of the Lunar New Year 2023.
500K mailers were sent to targeted zip codes and consumers were encouraged to come in center to redeem. Recipients provided their email addresses at Guest Services in Court A from January 6th - February 28th and received a red envelope with a special gift enclosed. (Redemption rate was 86%!)